by Norhafidz on September 8, 2008
There is no doubt that internet marketing is an effective way to reach your target costumers, but that doesn’t mean you have to totally banish the offline marketing methods in your advertising campaign. Though you are doing business online, offline methods does help a lot. The methods are varies, depending on your budget. If you have a lot of advertising budget, you can target your local media and buy ads on the television or radios stations.
Contrariwise, just target a simple and cheap marketing plan, for example, making business cards. You can even design and print it online and just wait for your business card at home. There are some online printing companies that actually do this job, where there charge only $9.95 for 50pcs. Don’t think of just business cards, you still can print your brand on pens and car’s sticker. This methods are quite powerful when you implement it in the right situation.
Say you have a blog about cars, and you are attending some of auto conferences in your town. These business cards and pens can be distribute during the conferences. Since those people are chasing the same niche with your blog, it can help increase your readerships and of course this need other factors like the quality of content and design layout of your blog. But, obliquely it’ll help expose your blog to others.
Implementing car’s sticker is another nifty idea to promote your business offline. Print out simple sticker which can attract people to actually go to your blog. Well, have you ever implement offline marketing technique for your blog or online business?
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by Norhafidz on September 6, 2008
One way link is no doubt the best way for you to increase your website position in search engine ranking position. But, good thing is hard to get. Things changed fast and tremendously. I remember my early internet marketing days, things are a bit easy and reciprocal link or link exchange was a popular persuasion. I was sending substantial amount of emails to webmasters and bloggers, hoping that they will reply and eventually doing link exchange with me.
Adopt to popular believes, Google isn’t that generous right now and they are getting smarter each day. So, the only way to rise right now is to get numerous amount of one way links. It may sounds like things are a bit harder now, but contrariwise, things are just the same.
Here’s the list of how you can get one way links:
- Directory Submission (No Reciprocal).
- Social Bookmarking.
- Blog Commenting (Do Follow) Blog.
- Link Baiting.
- 3 Way Exchange Link.
No Reciprocal Web Directory
The emphasize is on the directory submission. It was popular because of reciprocal link concept, people were buying links from this directories (paid web directoris). But the paid web directories is quite fading now. People turned to free no reciprocal web directories. Though they are not highly efective, but they will certainly help increase your number of backlinks. Well, here’s a list of free no reciprocal directories that I used recently.
Feel free to submit your website to these directories. Where did you submit yours?
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by Norhafidz on September 5, 2008
There’s more than the content of your website that attracted the buyers to actually buy your products. Factors like web design which falls under the web development must be taken into tight considerations. You might own the most slickest website you have ever seen, but if you aren’t getting any traffic because it’s not properly optimized you have wasted a lot of your valuable time. Still waiting for your first costumer? Well, consider these tips to help drive traffics to your website.
Search Engine Optimisation and other Marketing Techniques Tips:
- Start with “researched” keywords: Think and act similar to your potential costumers. What would you type on search engine if you are to find your business.
- Use keyword-rich domain: Choose a domain name that emphasize your selected keyword. It helps gaining position in SERP.
- Use keywords throughout your web pages - Put your keywords in the title, description, keywords, graphics, and written text.
- Do reverse engineering on your competitors strategies by analyzing their internet marketing techniques through tools like backlink analyzer and keyword density tool.
- Slick doesn’t get you traffic - Don’t waste your money on slick graphics. Most visitors find them annoying and search engines don’t care much about them.
- Do selective link trading - Link trade, but make sure the content on the other websites is similar to your own. Don’t touch “link farms”; search engines hate them.
- Write articles and include your website address – Every business owner has something to say that someone would love to read about! There are a number of article databases out there that are researched for website content. Find some article databases which house content similar to yours and write a few articles. You’d be amazed at where your articles show up!
- Set up an affiliates program - Allow for others to promote your products on a commission basis.
Surely, there are more tips to come in the next posts. Meanwhile, I am eager to know your tricks & tips in driving potential costumers to your websites.
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